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📊 How to Create a Tiered Sale

Creating a Tiered Sale on DEXDock is a fantastic way to reward your community members with varied investment options while organizing your sale into distinct pricing or allocation levels. Each tier can represent a different level of commitment or special privileges, offering exclusive perks to participants who meet certain criteria. Below, you’ll find a detailed, step-by-step walkthrough, along with helpful tips to make your Tiered Sale launch as smooth and successful as possible. ⚡

Preparation

Assets Needed

Before diving in, gather the following essential assets to ensure your Tiered Sale setup is both visually appealing and informative:

  1. Token Logo
    • 400×400 resolution is recommended to maintain a crisp, professional look.
  2. Banner Image
    • 1600×900 resolution ensures the header graphics are eye-catching and clear.
  3. Project Description
    • Have both a short (one or two sentences) and a detailed (a few paragraphs) description of your project ready.

Make sure these files and text elements are easily accessible before you begin. This small step goes a long way in simplifying the sale creation process.

Step-by-Step Instructions

Step 1: Creation & Branding

  1. Select the Blockchain Network 🌐
    Start by choosing the blockchain on which you want to deploy your Tiered Sale (e.g., Ethereum, Binance Smart Chain, Polygon, etc.). Ensure you have sufficient test or mainnet tokens for gas fees and other transactions.

  2. Provide Project Details ✏️
    You’ll be prompted to enter:

    • Project Contract Address: Double-check it’s a valid, verified ERC-20 token contract.
    • Project Name: Use your official project name to maintain brand consistency.
    • Sale Round Type: Indicate whether this is a Seed, Private, or Public sale.
    • Short Description: Summarize your project in a concise, attention-grabbing sentence or two.
    • Logo and Banner Images: Upload your 400×400 token logo and 1600×900 banner for a polished, professional listing.
  3. First Impression
    By setting up strong visuals and a compelling brief introduction, you help participants quickly recognize and trust your brand, increasing their likelihood of engagement.

Step 2: Sales Structure

  1. Choose a Collateral Token 💰
    Select a token for participants to use when purchasing your project tokens (e.g., USDC, USDT, or another stablecoin). This ensures a stable reference price and helps smooth the sale process.

  2. Set Sale Duration ⏳
    Define the start and end dates/times for your Tiered Sale. Consider peak activity periods for your target audience and marketing timeline. Time zones, promotional campaigns, and community events can all factor into your decision.

  3. Token Claim Delay (Optional) ⌛
    Decide whether you want to enable a delay before participants can claim their purchased tokens. This feature can help protect the market from sudden sell-offs if that aligns with your tokenomic strategy.

Step 3: Configure Tiers

Tiered Sales offer unique pricing or allocation levels that reward certain participants with special rates, or limit how much an investor can buy in each tier. Here’s how you set them up:

  1. Add Tiers

    • Token Amount & Price: For each tier, specify how many tokens are allocated and at what fixed price per token. This can encourage participants to join earlier tiers if the price is lower or if there’s a special incentive.
    • Min/Max Allocation per User: Define the range of tokens each wallet can purchase in that tier. This helps prevent a few buyers from dominating the sale, ensuring a more equitable distribution.
  2. Soft Cap (Optional)

    • If you’d like to require a minimum total amount of tokens sold for your Tiered Sale to be considered successful, you can set a soft cap. If the soft cap isn’t reached, you can choose to extend the sale or refund participants, depending on your project’s policies.
  3. Tier Strategy

    • Take time to think strategically about how many tiers you want, the token quantity in each tier, and the price differences. A well-planned tier structure can motivate participants to act early or up their purchase if they see advantageous rates.

Step 4: Project Info

  1. Detailed Project Description 📜
    Provide a thorough overview of your project, covering your mission, use cases, team, and technology. This longer description is your chance to educate potential investors and build excitement.

  2. Relevant Links 🔗

    • Website
    • Whitepaper
    • GitHub
    • Social Media (e.g., Twitter, Discord, Telegram)
      By sharing key links, you foster transparency, allowing investors to verify your data and join your community discussions.
  3. Geo-Blocking
    If certain countries or regions are restricted based on your legal requirements, input this information here. Compliance is vital to avoiding regulatory complications.

  4. Prior Investment Round Details (Optional)

    • Let participants know about any seed or private rounds you’ve conducted in the past. This adds context to your current sale and validates your project’s funding history.
  5. Enable Anti-Snipe or Custom Whitelist (Optional) ⚔️

    • Anti-Snipe: Helps protect the sale from bots that try to buy large amounts at once.
    • Custom Whitelist: Restrict participation to pre-approved wallet addresses, ensuring exclusive access or rewarding loyal community members.

Step 5: Review

  1. Verify All Sale Details ✔️
    Double-check your tier configurations, token amounts, sale durations, and overall project info. Ensure everything aligns with your marketing plans and compliance needs.

  2. Preview the Project Card 🖼️
    DEXDock lets you see exactly how your listing will appear to potential buyers. Make sure the images look crisp, the text is clear, and the tier details are accurate.

  3. Make Edits If Needed
    If something doesn’t look right—perhaps a misaligned end date or a typo in your pricing—go ahead and correct it before finalizing. A polished sale listing can greatly enhance investor confidence.

Step 6: Confirm

  1. Agree to the Terms & Conditions ✅
    Carefully review DEXDock’s policies and usage guidelines, then accept if you’re comfortable with them. This step ensures you understand your responsibilities and the platform’s rules.

  2. Approve the Token in Your Wallet
    Using your connected wallet (e.g., MetaMask), sign the smart contract transaction to authorize DEXDock to handle your project’s token. This is a standard requirement to integrate your token with the sale interface.

  3. Schedule & Finalize 🏁
    Lock in your Tiered Sale’s start and end dates, confirm all parameters, and publish your sale. Once it goes live, your community can begin participating according to the tier structure you’ve configured.

Conclusion

By carefully following these six steps, you’ll be set to launch a Tiered Sale that’s both organized and engaging—offering different pricing levels or allocations that create a unique and fair token distribution experience. This approach can help foster excitement and incentivize diverse levels of support from your growing community.

We wish you the best of luck in your Tiered Sale launch! May your project thrive, your community flourish, and your token find the perfect home among enthusiastic supporters around the world. Happy bootstrapping! ✨